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KONKANI READERSHIP – PROMOTION MOVEMENT SCHEME

 Introduction:

  1. At present, Konkani books are being published in large numbers through assistance from the government, semi – government and non – governmental institutions. Konkani books are published every year. Books in Devnagri, Romi, Kannada and Malayalam script in a large number and it is increasing in geometrical progression.
  1. The Konkani medium / subject is being taught and studied right from the pre-primary to the post-graduation levels. The new generation is showing greater awareness towards Konkani and is getting attracted through the Konkani daily ‘Sunaparant’ and various cultural, linguistic, literary and educational activities organized numerous institutions. On this backdrop, it is heartening to note that a happy mentality is getting generated towards habit of reading Konkani books and periodicals with greater generation toward habit of reading Konkani books and periodicals with greater enthusiasm. In the circumstances, it becomes necessary that books of Konkani literature be easily and readily available nearby to the enhanced readership.
  1. At present, Konkani Bhasha Mandal at Margao and Goa Konkani Akademi at Panjim have Konkani books sale counters where, on the average, books worth Rs. 4000/- to 5000/- are sold every month. It is also experienced that Konkani books get sold in considerable numbers during Konkani literary meets, conferences and culture functions. It may thus be easily guessed that a growing mentality of reading books in Konkani is ready, if the reading material is readily available.
  1. Keeping in view the new trend and taking due advantage of the changed attitude of readers towards Konkani, the Goa Konkani Akademi, with the objective of strengthening the Konkani readership promotion movement has devised a scheme which is as follows:-

 Administrative Arrangement:

 1.      One/two such sale counters to be stated in every taluka of Goa

2.      There are ‘Konkani Seva Kendra’s in almost every taluka of Goa. These are to be involved in this scheme and it is intended to proceed with their co-operation.

 3.      These Konkani centers have been active in their respective areas; hence this will facilitate the ready availability of the necessary men – power and administrative machinery.

 4.      The managers and workers of these centers have been persons who had been actively involved in the Konkani Movement all long. This fact shall go a long way, in imbibing and cultivating the Konkani reading to a large extent.

 Financial Affairs:

 

  1. These book sale centres shall get, with 50% commission, Goa Konkani Akademi’s own publications and also those published under its various financial assistance schemes and available with it.
  1. Initially, in order to encourage the sale of book, the Akademi shall deliver the book on its own at these centers. Later, after assessing the response, this facility of delivery may not be continued.
  1. The books shall be given to these centres or credit. The accounting regarding purchase and sale (i.e. the turnover) will be done after every three – month period.
  1. The infrastructure expenditure for establishing the sale counters (Rupees ten thousand approximately, for every center) shall be borne by the Akademi makes by selling books at its office counter in Panaji. For the present this infrastructural facility shall be given to these sale centers on credit basis.
  1. The person who looks after the affairs the affaires of sale at these centers shall be paid some remuneration and it will be met by the center concerned through the amount it receives by way of commission from the Akademi. The quantum of the remuneration may be in the form of a stipulated fixed sum or on commission basis.
  1. The scheme is to be implemented in the form of Exhibition cum Sale of Konkani books
  1. The sale centres are free to sell Konkani books published by any other publisher apart from selling Akademi’s publications.
  1. This scheme which is being envisaged initially as incentive for sale of Konkani books shall later be carried forward on a profit – no loss basis and finally on profit making basis.